Product Launch
Welspun Flooring Dealer Meet & Launch
Product In The Room. Four-plus years of dealer meets, leadership conferences and product launches delivered across PAN India locations.
- Partnership
- 4+ years
- Events
- 100+ delivered
- Locations
- Hyderabad, Jaipur, Bangalore, Ludhiana, Chennai, Pune & more
- Scope
- End-to-end coordination
The objective
A flooring business sells a product people need to see, touch and stand on. The event had to put the product in the room, not on a slide.
How we approached it
- Experience zones where dealers could handle the product range directly.
- Venue research and selection across multiple cities with one consistent standard.
- End-to-end coordination from venue to production, F&B, entertainment and logistics.
- Awards and recognition built into the programme to make dealer attendance worth the trip.
The outcome
More than 100 events across multiple locations in four-plus years, with end-to-end coordination trusted across the calendar.
